Author: Veronica Fresneau

There is no doubt that entrepreneurs are one of the most creative bunch out there. So many ideas being tested, so many boundaries broken every day. And so many issues to solve. One may think that it must be easy to identify THE best idea worth pursuing.

The year is off to a challenging start with brands and ad agencies in many markets still trying to figure out which channels to spend their budgets on. But as we all know, most startups do not have the luxury of expensive integrated campaigns

Mentors have been around for a while and successful founders from all industries are having mentors at different stages of their companies’ growth. But where does this concept come from and is it valuable for you to work with mentors?

European tech continued its growth in 2020 despite the pandemic, as venture capital carried on investing into the region. The tech ecosystem has expanded to almost $1 trillion (€824.4 billion) in combined value, up five-fold from 2016. But what do we need to do to keep up with this pace? Is it about finding paths to liquidity that benefit investors while retaining world-class talent? Should we focus on climate exchange, or do more on diversity and inclusion?

There are many women working to drive change in the European blockchain ecosystem. And to no surprise, the majority of them are not the founders of the fast growing companies we see out here, but they are contributing to their success from many other different perspectives. With that in mind, here are some inspirational blockchain women leaders to look up to.

Is the dream of every entrepreneur to change the world, or to make money? Or could it be both? Does becoming rich mean more cars and houses, but also investing in those people, ideas or technologies which will change the world? Or even more so, is this besides the point?

Entrepreneurs face various challenges, but amid today’s global pandemic cash flow has proven to be one of the first. Indeed, cash flow was already one of the most important hurdles for startups, as founders have always struggled to determine their budget priorities.