I’m an integrated marcom professional and entrepreneur with experience in several EMEA markets. My work is at the intersection of strategy, data, branding, digital and product/services development. My motto: Never stop learning!
My latest quest brought me to the Netherlands five years ago. After holding several startups consulting roles and co-founding an e-commerce business, I’ve joined a Dutch fintech startup in 2018. In March 2020 I’ve started to write as a contributor for Eu-Startups.com. Since August 2020 I’m managing marketing for Rockstart.
Before moving to Amsterdam I’ve spent three years in Africa, working on the first large scale entrepreneurial program in French-speaking Africa among other projects.
The first years of my career were spent with the McCann World Group and Weber Shandwick as a Head of Tech PR, and as the co-founder of a digital communications agency dedicated to tech corporates and startups. During the years, I have been responsible for B2C and B2B global brands in verticals such as software, consumer electronics, telco, IoT, cybersecurity, fintech, automotive and FMCG.
Some of the brands I worked with: Microsoft, Toshiba, Canon, HTC, Symantec, Huawei, Alcatel, Vodafone, Ericsson, Orange, VMware, Siemens, Business Software Alliance, School4Startups, How to Web (startup hub and annual conference), Mercedes, Coca-Cola, Nestle, Heineken, Nissan, Exact alongside several NGOs (e.g. job reintegration, children rights, animal protection) and many startups (e.g. fintech, FMCG, smart cities, e-commerce).